As the Director of Product at HW Media, Bo Frize leads the vision, strategy, and execution of digital media products, ensuring they engage audiences, drive revenue, and align with business goals. His work ensures that both housing professionals and internal teams are equipped with the tools and insights they need to succeed in a fast-evolving housing market landscape.
With over eight years of experience in real estate and media, Bo has developed a deep understanding of user experience design and customer journeys. Prior to joining HW Media, he served as Creative Director at RealTrends, where he honed his expertise in real estate media and digital innovation. Bo holds a bachelor’s degree in graphic design from the University of North Dakota and continues to make a significant impact at HW Media by blending creativity with strategic product leadership.